Libby heads up Piper’s added value team, which answers Piper’s key commercial questions during due diligence and post-investment and helps the brands better understand and communicate with their customers, through research, branding and marketing.

She has developed her customer-focused understanding of branded businesses through her work with over 30 different brands in the last 30 years. Having joined Fitch & Company, the UK’s leading commercial design consultancy, Libby left in 1985 to co-found Piper. She was also intimately involved in the start-up and growth of their highly successful bar brand Pitcher & Piano.

Libby takes the lead on the Beauty & Wellness investments and is on the board of Wild Nutrition, The Thinking Traveller & Neom.