Finalists

Arianna Ajtar

Founder & CEO

Mars The Label

Arianna Ajtar Headshot
Arianna Ajtar is the innovative Founder and Designer behind British fashion house Mars the Label. From the brand’s humble start in her Manchester family home in 2015 to showing at Miami Swim Week in 2024, Arianna’s journey is one of resilience, creativity, and unwavering passion. With a unique blend of British sophistication and wanderlust, Mars the Label  has utilised the power of fashion to redefine confidence and empowerment for women of all shapes and sizes with an eclectic array of offerings, from swimwear to dresses, loungewear to accessories. Now a multi-million pound business with a fanbase stretching from the US and Australia, Arianna’s commitment to quality craftsmanship and functional glamour is unchanged. Beyond the garments themselves, Arianna aims to foster a sense of inclusivity and belonging, inspiring women of all shapes and sizes to embrace their unique style with confidence and flair. Through their commitment to empowerment, Arianna isn’t just redefining fashion; she’s shaping a movement that uplifts and celebrates women worldwide.