Research needed BoBelle London, please...only a couple of questions!
Good morning all!
My name is Claire Watt-Smith and I am the Founder and CEO of BoBelle London. BoBelle London is the supplier of ethically crafted fashion accessroies. Currently I use eel skin leather which is a by-product of the food industry in Asia.
I am conducting some research and could really do with as many of you fabulous ladies responding please!
I am looking at expanding online (currently online has taken a back-burner whilst I do the wholesaling) and now want to generate more sales online. I have a few questions:
1. What sites do you use to shop?
2.What fashion accessory brands do you currently rate and love?
3. What would you type into Google if you were looking for a new wallet/business card holder/keyring etc?
4. What online publications do you read?
5. What traditional publications do you read?
6. If you have a look at BoBelle London, where do you see it sitting in stores?
7. Any advice for the website?
I honestly appreciate your help massively. Being a start-up is hard and now BoBelle is in over 50 boutiques, but want to start promoting online. Any feedback is extremely welcome and please do not hesitate to email me at cws@bobelle.co.uk.
Thank you so very much!
Claire
Anonymous
I don't think I will be able to help by answering your questions, as I don't really buy your kind of product and I guess your marketing is not directed at 60-year-old grannies! However, I can help, perhaps, with some feedback about your website. I'll e-mail you about it.
The other thing I would recommend is about your research. Have a look at Survey Monkey - it's a free survey-making tool that I think looks very professional. I've had some success doing research with it. Here's an example: click here to see the survey